Buddhi Free
Enlightenment under the Buddhi Free
Categories: Marketing 101 | 1 Comment
Product Hierarchy

Product Hierarchy Need family: What is the basic need being fulfilled? Entertainment. Product family: Leisure. Product class: What all product classes can fulfil the basic need? TV, book, movie, socializing, radio etc. Product line: What are the sub-categories under movies? What are the various types of movies one can watch? Full length feature, animated, short. […]